Tuesday, September 23, 2008

NONTRADITIONAL - FREQUENTLY ASKED QUESTIONS ABOUT BEING A NAVAL DIVER

“FREQUENTLY ASKED QUESTIONS ABOUT BEING A NAVAL DIVER”
Ambient Concept for Diver Recruitment
These large boards detail the duties, qualifications, prospects and benefits of being a naval diver with the Republic of Singapore Navy. They were placed at the bottom of swimming pools so swimmers had to hold their breath to read the text.

This is a great way to catch candidates off guard and also generate a buzz in the community. Make something like this prominent enough and you also stand a chance at some possible good PR with a news story. What are your thoughts?

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