Domino's in Japan hiring; $31,000/hour for December Part Time Job

OK, so the job only lasts 1 hour but still, this is creating quite a stir in Japan.

This is in celebration of the 25th anniversary of Domino's being in Japan and a 50th worldwide anniversary. Anyone over 18 with experience or no experience can enter.

This is a great promotion but what about their already loyal employees?

The problem with promotions like this is that they jilt they already loyal supporters of your brand. What could be done to reward these supporters? Holding a seperate drawing for all active employees to win some sort of bonus? Thoughts and ideas on this?

More details via ABC: http://abcnews.go.com/meta/search/imageDetail?format=plain&source=http%3A%2F%2Fabcnews.go.com%2Fimages%2FUS%2Fap_japan_dominos_101104

More details via AdFreak: http://adweek.blogs.com/adfreak/2010/11/dominos-is-hiring-offering-31000-an-hour.html

UPDATE: EVENT PROMO - Starbucks Free Java Violates Election Law, State Says

Don't sweat it! Every customer is now entitled to receive a free cup of joe in celebration of election day. According to Washington state officials, Starbucks will be violating election laws if they choose to follow through with an election day "voters only" promotion. Federal law prohibits any gift to those who vote; there is no difference between a free cup of coffee and a bribe to vote. Ben & Jerry's has also avoided the election conflict by offering a free scoop of ice-cream to anyone for three hours in the evening who comes into their stores. This is a great little reminder for companies and their advertising agencies to look into and follow the laws before approaching a new campaign idea. Don't forget your free cup of joe!

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Election Day Violation

EVENT PROMO - If you vote, Starbucks buys your coffee

Now is a great time for businesses to take advantage of the hottest topic in America, the Presidential Election. Tomorrow, Starbucks is celebrating the importance of voting by rewarding voters with a free cup of coffee. This approach will appeal to those non-traditional Starbucks consumers by drawing them into the store, while increasing the chances of add-on sales. This allows customers to become more aware of the food and drink items available. Consumers appreciate generosity and will in turn; reward Starbucks by returning as a paying customer.