Candidate lands job for $6

The creative measures taken by applicants to gain the attention from employers continues to grow. By buying key words through Google in an personal campaign Alec Brownstein landed a job for only $6.




http://www.brandflakesforbreakfast.com/2010/05/want-job-in-advertising-target-right.html
http://adweek.blogs.com/adfreak/2010/05/vanity-googling-helps-copywriter-land-a-job.html
http://www.thoughtgadgets.com/2010/05/he-got-his-dream-job-using-google-for-6.html

NEWS - Google set to start hiring more

Google is looking to hire around 500 sales people along with a variety of engineering, hr, finance and more positions. I'm interested to see if they come out with any unique ways to pull people in with their recruitment advertising. I'll be keeping an eye out for it.
via: http://www.mediaweek.com/mw/content_display/news/digital-downloads/search/e3i08306165819053d9b49384530360c2e1

PATRIOT - Patriot Advertising Houston Has Moved!

Our Houston office has completed their move!

Patriot Advertising, Inc. - Houston

535 E Fernhurst Dr.

Katy, TX 77450

Picture via Google Maps since I forgot to grab a shot while I was in town during the move this past weekend. We might get to post a few pictures of the inside later this week. We are all really excited about the move and look forward to the new location.

VIDEO - GOOGLE Recruitment

I came across more Google recruitment related videos I thought I would share. Thoughts?

GOVERNMENT - CIA Turns to Mainstream Media for Recruiting

Spotted something from the AdAge twitter feed about the CIA's recruitment methods.

Evidently they are working with radio right now, you might remember some of the ads that ran on the Discovery Channel, and it looks like their website now includes past print ads, a top 10 reasons to work for the CIA list, and many other items of interest.

With something like the CIA I would expect something a bit more involving and maybe something that makes the candidates take some action. What about working with geocaching groups? Grabbing people that seem to like exploring, adventuring and have some kind of know how when it comes to something a little nontraditional and working on problem solving. It would be great to see a campaign that would utilize either regular GPS units or even Google's new tool for GPS tracking. It could be a great fit with the college crowd and could probably generate a fair amount of buzz. Thoughts?

http://adage.com/article?article_id=135476

https://www.cia.gov/careers/index.html

http://www.geocaching.com/

NON-TRADITIONAL - Using your recruitment ads as candidate screening tools

Not only do ads that call out your applicants from the crowd help to differentiate yourself from traditional recruitment placements but they can also act as a screening tool by weeding out the candidates that are unable to successfully decipher your message.

Creating placements like this may be a little harder to develop but they stand a chance at cutting down your hunt and effectively eliminating those that do not have the skills you need to perform the job.

INTERNET - 100 Million Job-Related Searches on Google in June!

Job hunting on Google is at a high and it's time to take advantage of this. Searches for jobs are in the millions each month, but is your career website popping up on these lists? Search engine optimization and marketing are great tools to boost your site in the rankings. By taking advantage of SEO and SEM you can grab the attention of employees at their beginning of their job search. With Google’s new tool, you can run your own searches to see who is looking for jobs in your area.

via: http://www.ere.net/2008/07/11/100-million-job-related-searches-on-google-in-june-2008/#more-3318

Run your own search:
https://adwords.google.com/select/KeywordToolExternal