Showing posts with label online. Show all posts
Showing posts with label online. Show all posts

Thursday, December 3, 2009

Social Networking - The 7 Do's and Don'ts of Social Networking

This is written more for general people who are on social networking sites but the information listed is important for people who are running the corporate social networking sites as well. If you are running a networking site for your company you also need to be mindful of what you are posting on your personal accounts as well. Take a look at the article and tell us what you think. Also, on the legal side, what position does your company take in regard to viewing a candidates social networking page before hiring them?
http://www.bankinfosecurity.com/articles.php?art_id=1957

Friday, April 24, 2009

NON-TRADITIONAL - Air Force, Xbox LIVE hook up to feature recruiting message

Back in November of 2008 the Air Force helped sponsor a series of shorts focusing on Horror meets Comedy on Xbox LIVE in exchange for banner ads, video downloads and theme arrangements for users to download. I am still waiting for the PlayStation 3 HOME to try and take advantage of their system to start holding virtual job fairs. Unfortunately that price range is around half a million at this time... Maybe it will take the action of a job board teaming up with them to bring the cost down and turn it into something that could be feasible for lower cost recruitment. (At least lower than half a mil.)

What are your thoughts on advertising in game/virtual environments?

Have you tried it before?

Wednesday, April 8, 2009

INTERNET - It’s Web 2.009: Is your company’s career portal keeping up?

ERE's post about the usability of a website for your recruitment surprised me a bit. One of our coworker's son actually has a career devoted towards testing the usability of websites. Basically, he checks through a site to make sure that it is easy for consumers to navigate, clear and clean in design so you can accomplish tasks efficiently and offers suggestions on how to adjust sites to fit the target audience's needs. This articles offers a quick overview at reviewing your own career's site in the aspects of usability, efficiency, performance, recall and emotional connection. It can certainly bring attention to aspects you might not have previously considered.

Monday, April 6, 2009

INTERNET - Buying and Selling Online Advertising


Here's an article touching on the changes online advertising has undergone in the past 15 years. Buying and Selling Online Advertising It's interesting how online advertising has evolved allowing advertisers to reach specific targets regardless page content. What are your thoughts?

Friday, March 27, 2009

Wednesday, March 11, 2009

Thursday, February 12, 2009

ONLINE: Engaging Your Candidates with Blogs


http://www.ere.net/2009/02/12/engaging-your-candidates-with-blogs/
Came across this article about the benefits and what to expect when you start up a recruitment blog and it made some great points.

I think the strongest benefit of a corporate recruiting blog is the development of an open discussion and connection with your potential candidates. They are able to experience a different view point that might make them feel like they are already in the door and make them more comfortable when it comes time for the interview. Open blogs help tear down the initial hesitation you might find in applicants for certain fields as well. You can use them to dispel uncertainties and rumors about application processes while helping candidates realize that their potential careers are within reach.

Wednesday, January 28, 2009

Thursday, January 8, 2009

GOVERNMENT - Burnett Pays U.S. Army $15.5 Mil. to Settle Lawsuit

It seems there was a mistake made when it came to billing the US ARMY for work done on their website between the agency and through whom the website was developed. Evidently the over-billing error was brought to the Army's attention but no action was ever taken on the error until now. 12.1 million will be returned in cash while 3.4 million will be credited to the account for work that was never billed for.
The agency was sued for overcharging for the web development and filing false claims.
See more details at AdWeek.com.


Wednesday, January 7, 2009

JOB POSTING - “Clip” Coupons and Get Job Postings At A Discount


I came across this on ere.net last night. Evidently, SHRM has come out with a coupon book for job postings. Though I wonder if this says anything about the current rates on these job boards...

Monday, January 5, 2009

VIDEO - The Ladders - Monster





This is a recent ad for The Ladders, a job-search site that works with talent and job titles with a salary of $100,000 and up. While promoting itself it makes a rather nice stab at monster.com and other similar boards.

Tuesday, December 9, 2008

INTERNET - 100 tips to find a new job


I stumbled across this today while hunting for different types of video campaigns done by companies hiring. This is a site called 100 Cheer Girl that was created by Soft Bank Human Capital in Japan (yes, it seems that I have been on an Asia recruiting kick lately...) and the videos show 100 girls offering advice with how to find success in your career and finding a job. So far I have only found this offered in Japanese.
The campaign consisted of it's own web page along with a youtube.com page that contains all the videos. http://www.youtube.com/user/100cheergirl
Evidently there was a quiz that popped up that tackled the videos and what they covered. Granted, in America this might not have been quite so politically correct but the idea kind of reminds me of an extended version of a coal companies website that had videos about the facts of mining and the company's history that candidates were then offered a pop quiz over. Developing something like this that tackled various positions within your company and then offering some kind of way to quiz followers and display results and maybe ranking could be a great way to involve your candidates.

Thursday, December 4, 2008

NONTRADITIONAL - Advertising Trends: “Search me” ads pop up in Tokyo


This is an interesting campaign for Docomo that ran in Japan. They are a temporary work staffing company and this was one of their recruitment placements. The goal is to urge people to just search for them on the internet and find them. This is a quick campaign to grab attention from those passing by quickly, who might not have time to scan codes or dial a phone. Simply being told, search for "blank" and finding their website is a quick and easy way for people to grab the information, whether they do the search when they get home, hit a bookstore or hop on the train. A simple campaign for those whose target is always on the move.

via: http://www.cscoutjapan.com/en/index.php/search-me-ads-in-japan-from-docomo/

Wednesday, October 29, 2008

INTERNET - The Candidate's Virtual Experience

Elaine Rigoli has a blog posted on ere.net that I came across the other day. This is an excellent article on how your company can better present itself to candidates. It covers virtual/interactive approaches, your career site, internal employee movement and job expectations. This also offers up some very good examples of what companies have running right now.

Read More - The Candidate's Virtual Experience

I do agree with the statement on virtual job fairs being without value unless new information is being introduced to candidates. To defeat this in a real-time interactive way, why not host online Q&A session between candidates and current employees. Let the questions be asked and answered fully. Topics might come up that you never realized held so much interest for your candidates. It offers a learning tool for both your company and your candidates.


Wednesday, October 22, 2008

INTERVIEW - Y Bother? A Look At Generation Y



ERE interviewed leading professionals in the recruitment industry about recruiting Generation Y. What are your thoughts towards recruiting Generation Y?

via: ere.net

Friday, October 10, 2008

INTERNET - Zurich Financial Services Group recruitment website



This is a recruitment site that utilized video in a little bit of a different manner than I have seen so far. (I came across this a while ago but had been having difficulty viewing the video. It seems to run much smoother now.)


You start up by meeting a recruiter at a cafe and they display different types of humorous jobs and after you make your way through the videos you meet with a recruiter from their company and it takes on a bit more serious and informative role.


Take a look and let me know your thoughts.