Layar: The next step from QR Codes?

Imagine the possibilities for recruitment. Pass out brochures where people hover over people to receive video fo their testimonials or a chance for recruiters to tell people about the company rather than people having to read through an extensive brochure. People are much more likely to sit through a video rather than read through several paragraphs. While this might be on the horizon, it never hurts to keep an eye on the coming technology and keeping in mind how we can apply it to HR and Recruitment Alternative Methods.

INTERNSHIPS - Fighting tooth and nail for a flack internship

AdFreak posted an article about Eisen Marketing Group which will be running reality webisodes about trying to hire one person for a paid PR internship. They will begin in January. What are your thoughts on how the potential candidates would feel after running through something like this?
Check out the link below and let us know what you think:
http://adweek.blogs.com/adfreak/2009/11/fighting-tooth-and-nail-for-a-flack-internship.html