Showing posts with label corporate. Show all posts
Showing posts with label corporate. Show all posts

Tuesday, July 17, 2012

Recruiting’s Dirty Little Secrets — What You Don’t Know Can Hurt You


Two of the hottest topics in corporate recruiting today are the candidate experience and need for transparency. And although many corporations are making a sincere effort to improve that candidate experience, they often pay only lip service to becoming more open, honest, and transparent. No corporate leader that I know directly lies to applicants.

However, if you consider omitting information that could directly help the applicant successfully understand the process or land a job to be a lie, then there are quite a few areas where corporations are omitting the complete truth.
from Dr. John Sullivan


Dubbed "dirty little secrets" due to insiders being well aware of them, while most applicants and business reporters haven't a clue. Let's sift through several areas where corporate recruiting could seek improvement.

  • The corporate black hole — because of recruiter overload, the volume of applicants, and technology problems, a resume submitted to a corporate career site may actually have a zero probability of being reviewed. In the industry, it can be referred to as “the black hole.”
  • Looking for an excuse to drop you — there are books written about the need to focus on the positive aspects of individuals, but the entire screening process is often focused on finding a single error or lack of “fit” to quickly eliminate any applicant. If you are categorized as a job-jumper, you are unemployed, you have bad credit or Klout scores, you live in a distant zip code, or they find weird things on Facebook about you, you will be immediately rejected without knowing why. As a result, those who fail to make a single mistake during the process, rather than those who are the best, are the ones that are most likely to get hired.
  • The rejection letter is designed to avoid complaints, not accuracy – if you actually get a rejection letter or e-mail, you should be aware that canned phrases like “we decided to move in another direction” or “there were other more qualified candidates” are pretested or lawyer-approved phrases that are designed to quiet you and keep you from making a follow-up inquiry. In many cases, the person sending the letter won’t even know the actual reason for your rejection.
  • The interview process will likely be disjointed – applicants invited in for interviews routinely complain about disorganized interviewing, death by interview (having to go through 10 or more interviews), continually getting the same repeat questions from different interviewers, and having to return multiple times on different days. If the process seems poorly managed and disjointed, it is probably because it usually is. The overall corporate interview process is more often more whimsical than scientific and integrated.
  • Some jobs are not really available to outsiders — although legal requirements may require an organization to post all open jobs, in some cases, the hiring manager has already predetermined that they will hire internally. There is no way for an external applicant to know when a job is “wired,” so applying can only lead to frustration and you will never know that you did nothing wrong.
  • Some companies are blocked — if you work at a company covered by an informal “non-poaching” arrangement where two firms agree not to hire from each other, your chances of getting hired are near zero. Even though these agreements are illegal, they are secret, so your application will never be considered and you will never know why.
  • Recruiters won’t know if you are a customer – you might think that being a loyal customer might help your application, but most corporations have no formal way of identifying an applicant as a customer.
  • We will keep your resume on file (but we will never look at it again) – is certainly true that when they tell you that your rejected application will be “kept on file” it will be. However, it will be kept almost exclusively for legal reasons. The odds of a recruiter scanning through a corporate database of thousands of names in order to revisit a resume that has previously been rejected are miniscule. Unless a recruiter remembers you by name, assume that your resume has been dropped into the “black hole.”
  • You will never know the real odds – although corporations regularly calculate the percentage of all applicants that are hired, you will never find that number on the corporate website. Although the lotto is required to publish your odds of winning, corporations keep it a secret. For some jobs, the odds are well over 1,000 to 1.
  • Technology may eliminate you — and most large organizations, resumes are initially screened electronically. Unfortunately, if the software is not fine-tuned, the recruiter is not well-trained, or if you fail to use the appropriate keywords and phrases, no human will ever see your resume. In one test, only 12% of specially written “perfect resumes” made it through this initial step, although in theory, 100% should have made it.
  • Busy people are forced to take shortcuts — during a down economy, the volume of qualified applicants can force recruiters and hiring managers to take shortcuts. For example, recently a coordinator asked the recruiter which one of a handful of resumes should be invited in for an interview. The response was “I don’t have time to look at them; just flip a coin and pick them.” Hiring managers are also known to make choices based on snap judgments or stereotypes that add a degree of randomness to getting a job.
  • Don’t call us, we’ll call you — if an applicant is rejected at any stage, there is no formal process to help you understand where you need to improve in order to be successful when applying for a job in the future. Unlike in customer service, there is no 1 -800 number to call, and because of weak corporate documentation, recruiting might not actually know (beyond a broad reason) why you are rejected and how you could improve your chances.

Monday, May 14, 2012

A Grocery FRESHER Website

If you are familiar with western-states, Arizona, Nevada, and California, then you are probably well-acquainted with the chain of grocery stores populating these great states. Fresh & Easy, which was founded in 2007, has launched a newer, fresher look to its website talking about jobs within the British-owned grocer.

On the Fresh & Easy homepage, not the careers home page — the words “A Great Place to Work” (in lieu of “jobs,” “employment,” or “careers”) will swing you on over to the careers page, which includes videos, a q-and-a about the interview process, a blog, and more.

Fresh & Easy is recruiting employees and interns on Twitter, LinkedIn, and Facebook. Spicing up your company website seems to produce a heavier flow of traffic to your business. Whether it is creating new and improved ads, or even a simplistic yet developed career page; updates are always looked upon as keeping up with the times and an interest in your establishment.


via: http://www.ere.net/2012/02/02/grocer-freshens-up-website/

Wednesday, December 22, 2010

iPads for Kaplan Thaler Employees

Rewarding employees can help strengthen loyalty within companies. The rewards might not have to be quite like The Kaplan Thaler Group which rewarded every employee with an iPad but even offering shares to employees or simply taking a cue from FedEx with their increase in salaries and benefits over the course of time help strengthen a company, both in terms of current employees and potential recruits.

When you do a search for your company's name + employees, what kind of results turn up?

Kaplan Thaler: http://adweek.blogs.com/adfreak/2010/12/kaplan-thaler-gives-every-employee-an-ipad.html
FedEx: http://money.cnn.com/2010/12/16/news/economy/thebuzz/

Tuesday, June 8, 2010

PRINT - Corporate Culture in Recruitment Ads


Recruitment ads are not just about the positions you are hiring but also the image your candidates have about your company. Personalizing you ad and involving your culture and environment give candidates a view of more than just a position but also to things that may weigh heavily on their decision. Although this ad is simple, the message about how they differ from some competitors is clear.

Monday, March 23, 2009

INTERNET - Social Media: The New Cover Letter?


This is a great discussion about the role of social media to candidates but in turn the same information can be applied to current HR recruitment. A corporate website and a piece of it being devoted to careers might be a great tool for traditional candidates and those that are actively searching but there is a growing segment that is thirsty for new information, more depth and more personality that many standard websites do not provide. It is by embellishing the extensions that a connection is made strong by displaying multiple sides of a company whether they be the technology, employees or leaders of a company. Not only are you showing other sides of a company but you are also reaching out to them on their ground.

What are your thoughts?