NONTRADITIONAL - Government intelligence organisation targets recruits with Xbox Live ads

The British Government Agency known as GCHQ will now be running ads on XBOX Live to assist in recruiting people of ages 18-34 into their ranks. In addition to recruitment, their aim is also to get the word out about their agency and what they do because most people don't have much knowledge of the GCHQ.

Check out the links below for more information:
http://www.guardian.co.uk/media/2009/nov/20/xbox-gchq-adverts
http://kotaku.com/5408880/british-government-agency-to-run-xbox-live-recruitment-ads

Back on October of 2007 the GCHQ also ran ads online through Microsoft games:
'Become a spy' ads target gamers
http://www.guardian.co.uk/media/2007/oct/18/digitalmedia.advertising

PRINT - New Recruiting Campaign - Keyword "Google Killer"....

Fistful of Talent found a placement for the European branch of Microsoft (joinmicrosofteurope.com) that used what you sometimes see on blogs called a tag cloud. It gives an idea of what tags are the most common and what you see most listed on a blog. It basically lets you know what the page is all about. In the way that the ad is put together, the tag cloud lists out words decribing the company and what is needed for the position. If something were to show up in the classifieds, it would probably stand out rather nicely.
via: http://www.fistfuloftalent.com/2008/05/new-recruiting.html