Employees in ads

Employees are not always found in just recruitment ads but they also help define a personal face to your company in general marketing and branding. At the same time they also help foster the understanding that your company takes an interest in the employees and empowers them. Most people are going to have exposure to your company before they even start looking for a job. What message are they receiving right now?

Images via http://adsoftheworld.com/

Hiring Doc Stars!

via: makethelogobigger.blogspot.com

It's Alive! Patriot's New Website

We took our new website live today!
Patriot Advertising
Optimized for your recruitment advertising needs.

SEO Manager Wanted. Bots Need Not Apply

This is a unique method that MailOnline used, to targeted their recruitment ad precisely to SEO techies.

ere.net -The newspaper embedded an ad in its robots.txt file, a place there is no reason for any human to look. This is a file strictly to be read by the crawlers from search engines. It tells them what pages to index and what not to. For normal humans, there’s nothing of interest there, as you have may already have discovered if you clicked the link.

Full Story from ere.net.

The ad says,
# August 12th, MailOnline are looking for a talented SEO Manager so if you found this then you’re the kind of techie we need!

# Send your CV to holly dot ward at mailonline dot co dot uk

PRINT - Denholm Associates

via: http://addshots.blogspot.com/

VIDEO GAMES - Masseffect2.com.au

Upon the release of Mass Effect 2, these two recruitment styled advertisements were posted on job boards.

RECRUITMENT VIDEO - Ad Agency Recruitment Videos

VIDEO - Canadian Forces Recruitment Ads

VIDEO - Marine Corps Commercials

CREATIVE - Development Process "Less Talk More Rock"

Brandflakesforbreakfast.com made a post on March 25th linking to a post/discussion on the creative process of video game development. Yes it is specifically about video games but I believe there are aspects that could easily be applied to any creative process. It discusses how often there is an idea conception stage, a planing/development stage and an execution stage. They then diver into what would happen if you flipped the second and third stage and just dive right into the execution of the idea without all the extra hands getting involved in the project to water down the original concept.
It is an interesting perspective and though I don't completely support the viewpoint there are aspects of it that warrant taking into consideration in the aspect of developing a recruitment advertising campaign.
Check out the article at:
http://www.boingboing.net/features/morerock.html