Career Builder's Monkey Business

Funny Super Bowl commercials are everywhere right now. These chimpanzee ads ran Career Builder a steep $3.5 million. Luckily, they have avoided scandal after last years debacle with PETA saying the chimps were “stolen from their mothers as babies, threatened and beaten.” The chimps were brought back by “popular demand,” and were a very successful campaign for job seekers. This from Jennifer Grasz, CareerBuilder spokeswoman.

via: http://www.adweek.com/adfreak/careerbuilder-cant-quit-chimps-its-super-bowl-stars-137719

You too can do something extraordinary. New Zealand Police

Employees in ads

Employees are not always found in just recruitment ads but they also help define a personal face to your company in general marketing and branding. At the same time they also help foster the understanding that your company takes an interest in the employees and empowers them. Most people are going to have exposure to your company before they even start looking for a job. What message are they receiving right now?

Images via http://adsoftheworld.com/

Hiring Doc Stars!

via: makethelogobigger.blogspot.com

Video Resumes

The use of video resumes continues to grow and the quality of those using them is greatly improving. Does your company allow potential employees to show off their qualities, abilities and interests this way?

Recruitment - New Zealand Police Cougar Ads Pulled

There are some fields where edgey ad direction is not quite on the same level as the message that needs to be delivered. When developing your recruitment campaign consider the tone you want to set for your company or organization. Take into account what it means from all angles.

via: http://adweek.blogs.com/adfreak/2011/02/new-zealand-polices-cougar-ads-are-pulled.html

Nackademin: Are you suited for something else? Student Recruitment Campaign